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WEB3

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Let’s get Phygital

NFTs are here to stay and will grow from ‘just a pretty picture’ to useful everyday applications connecting the physical world to the new web3 universe. The term increasingly common for this is “Phygital” – a symbiosis of physical with digital.  “I envision a world where almost everything in the Read more…

By Patrick Terranea, 1 month16 April 2023 ago
PROxID | Unicorn
NFT explained

How to market an NFT project

Market strategy and customer behaviour in the new WEB 3.0 world is very different from the way it was in WEB 2.0. In web2, companies invested heavily in sales and marketing teams as part of a traditional marketing funnel that focused on lead generation, customer acquisition and retention. In web3, Read more…

By Patrick Terranea, 11 months20 June 2022 ago

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PROxID | 2023